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Have You Met Wendy??

Who doesn’t wish they could look flawlessly put together every time they step out the door? Tell the truth…….

Well, we certainly can’t come over to your house to properly apply concealer and use translucent powder to minimize shine, but we CAN point you in the direction of someone who can (she might charge a little extra for travel expenses, but it will definitely be worth it).

On the first day that we started asking those in our circle about the makeup artists in the area, no less than four people mentioned Wendy Fiallo. Our interest was peaked, and we reached out to her on Facebook (after stalking her page and website). We decided that we absolutely had to feature her on the blog for you all to get to know her, and find an excuse to have your makeup done 😉

How did your career begin in the world of beauty?


I grew up in a family of women who believed in putting their best face forward. My Grandmother was a beauty queen and my Mother was a Mary Kay consultant. I saw women come to a consultation feeling normal and drab and leave feeling exuberant and unique. I saw the magic in the transformation and must have locked that within me. I began makeup artistry at the tender age of 17 behind the makeup counters at Robinsons May in San Diego CA. It’s been a whirlwind since then of glamour, fashion, lights and movement from coast to coast.

How would you describe your signature look?

I operate somewhere in the parallels of enhancement and transformation. My looks always draw a bit of an alter-ego but definitely without removing the individuality or what makes my client unique.

What is it about your style that sets you apart from other makeup artists?

I set myself apart in style through my ability to determine what best suits my clients versus repeating the same style time and again. I think it’s important to let my clients shine. Blending and precision are incredibly important to me and I work hard to make sure that I uphold a standard to that.

What are some common beauty mistakes that women make?

I’m going to swing on the other side of this thought into a more uplifting one… I think a common mistake women make is by following what they have been told they should be or do by friends or “beauty experts”.  Makeup is a form of self expression. Too many times a women will shy away from that perfect shade of red or that extra pop of a full band of lashes for fear that someone may tear down their efforts. I believe life is best lived in expression. I think the most common mistake is not taking enough leaps, not experimenting with your beauty and not feeling confident enough to fail and try again.

How do you believe that looking and feeling beautiful contributes to a woman’s confidence and self-esteem?

This is an endless question… 😉  I believe that we all have a need to be “seen”. I belive we all have a need for our existence to be validated. Makeup is a medium to bring attention to a person.  Attention either by the art of it, the beauty behind it or the attempt at it. It can be a trademark, an escape or a transformation. Regardless of how it is used by someone it correlates directly with how they are in search of claiming their own confidence, self awareness and self assuredness.  Even if someone chooses to hate makeup and not wear it at all, that is still a statement of self assertion and makes them feel confident for taking a stand. Makeup is a quick claim to independence and when we feel unique among the masses that can create a stance of beauty and confidence that we feel in our bones.

What are some of your go-to products?

I live and die by primers.   Primers are incredibly important for so many reasons. They lengthen the endurance of the makeup and uphold its integrity thorughout the day, it keeps dirt/debris and makeup out of the pores which can help alleviate makeup-prone breakouts. Some of the better brands (Smashbox, Cover FX, Laura Mercier) also include wonderful skin care ingredients that are helpful for an array of issues…. dark spots, anti aging components, break-outs, oil etc.

What is THE most important beauty advice that you can give to women?

Honor your beauty.  Take care of what you’ve been given and experiment with ways to feel unique and beautiful at all stages of life. Forget about dwelling on the fact that you are getting older. Instead, get excited at the opportuinity to create a new and improved self. Try a new lip color, wear your liner different, bring color with a beautiful rosy blush… claim your circumstances and honor who and wear you are!

How can our readers contact you for services?
So, who’s ready to make an appointment with Wendy, get in line!!